The Flash campaign was engineered for maximum visibility and engagement. We strategically employed 2 m² Adshel panels, utilizing both traditional paper and dynamic digital displays. These panels were strategically positioned in the bustling streets of our target cities, employing precise targeting to capture the attention of young adults and moviegoers, enticing them to enter the mesmerizing world of The Flash.
For an even more immersive experience, we introduced dynamic LED cubes in key locations in Antwerp, Gent, Brussels, and Namen. These larger-than-life displays brought the iconic characters and images of the film to life, alluring passersby and building anticipation for the movie.
We didn’t stop there. To elevate the cinematic experience further, we transformed Elevator Walls in the heart of Antwerp-Central Station into captivating canvases. A giant banner in Brussels served as a monumental invitation to delve into the superhero universe, creating a memorable and impactful visual spectacle. »