Legal Notice

Updated on September 11, 2026

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Blue2Purple website terms of use

These terms of use apply to the Blue2Purple website (referred to herein as the “Site”).

By using our Site, you agree to the following terms of use.

Blue2Purple manages the following domain name: https://blue2purple.com/

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Copyright and intellectual property

The content on this Site is the intellectual property of Blue2Purple.

Without prior written permission, this content may not be copied, reproduced, republished, publicly displayed, encoded, translated, transmitted or broadcast (including by “mirroring”) on another computer, server, website or any other medium for publication, distribution or commercial purposes.

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Accuracy of information

This Site is intended primarily for users located in Belgium and the European Union.

Blue2Purple makes every effort to keep the information on this Site accurate and up to date. However, we cannot guarantee that all information is always complete, accurate or current.

Blue2Purple cannot be held liable for any damages or financial losses resulting from the use of the information available on this Site.

We reserve the right to modify, update or remove any content on this Site at any time without prior notice.

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Privacy and security

Blue2Purple respects your privacy and takes the protection of your personal data seriously.

This section explains what data we collect, how we use it, who may have access to it, and what rights you have regarding your data.

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Data that Blue2Purple collects about you

If you contact us, request information, subscribe to communications, interact with our services, or otherwise engage with Blue2Purple, we may collect certain information, including:

Contact details such as your name, company name, address, phone number and email address
Business information such as company name, address and VAT number
Communication data, such as the content of messages you send to us
Transaction or service-related information when relevant to the services we provide
Technical information such as IP address or browsing information collected through cookies and analytics tools

We only collect personal data that is necessary for the purposes described in this policy.

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Contact by phone

When you contact us by phone, we may record notes related to the conversation in order to provide better follow-up and service.

Telephone conversations are not recorded.

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Newsletters and emails

We may send emails related to our services or in response to requests you have made.

If you subscribe to our newsletter or marketing communications, we will only send these messages based on your explicit consent (opt-in). You may unsubscribe at any time using the link included in the emails.

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Social networks

Blue2Purple may maintain profiles on platforms such as LinkedIn, YouTube or other social networks.

These platforms may use cookies or similar technologies to display relevant content or advertisements based on your interests.

Interactions with these platforms are governed by their respective privacy policies.

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Cookies and other technologies

Our Site may use cookies and similar technologies such as pixel tags or analytics tools.

Cookies are small text files stored on your device that help improve the user experience and analyze website usage.

We may use different categories of cookies, including:

Functional cookies
These cookies ensure that the Site functions properly and remember certain user preferences.

Analytics cookies
These cookies help us understand how visitors use the Site so that we can improve performance and usability.

Marketing cookies
These cookies may be used to personalize advertising and communications.
Some cookies may be placed by third-party services integrated into our website.

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Delete or deactivate cookies

You can configure your browser to block or delete cookies. Please note that disabling cookies may affect the proper functioning of certain parts of the Site.

Instructions for managing cookies can usually be found in your browser settings.

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Legal basis for processing data

In accordance with the General Data Protection Regulation (GDPR), personal data is processed based on one of the following legal grounds:

Execution of a contract or provision of services
Compliance with legal obligations
Legitimate interests of Blue2Purple (such as improving services or responding to inquiries)
User consent (for example for newsletters or marketing communications)

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Who has access to your data?

Within Blue2Purple, personal data is only accessible to employees or collaborators who need it to perform their duties.

In some cases, data may also be shared with trusted service providers, including:

IT service providers and hosting providers
Marketing or analytics platforms
Professional advisors or subcontractors involved in delivering services

These parties are only permitted to use the data for the purposes for which it was provided and must respect strict confidentiality obligations.

Personal data is never sold to third parties.

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Where your data is stored

Your data may be stored:

In secure digital databases
In administrative or accounting records where legally required

Whenever possible, data is stored within the European Union. If data is transferred outside the EU, appropriate safeguards are implemented in accordance with GDPR requirements.

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How long we retain your data

The retention period depends on the nature of the relationship with you.

Client data: retained as long as necessary to provide services and meet legal obligations
Administrative and accounting data: retained for at least 10 years as required by Belgian law
Contact requests: retained for a reasonable period necessary to respond to inquiries
Newsletter subscriptions: retained until you unsubscribe

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Your rights

Under the GDPR, you have several rights regarding your personal data:

Right of access
Right to rectification
Right to erasure
Right to restrict processing
Right to data portability
Right to object to processing
Right to withdraw consent at any time

To exercise these rights, you may contact us by email or postal mail.

For security reasons, we may request proof of identity before processing your request.

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Privacy questions

For any questions or requests regarding privacy or personal data protection, you may contact:

Blue2Purple

Email: info@blue2purple.com

Address:
Boulevard du Souverain 25, 1170 Watermael-Boitsfort, Belgium